Cultivating The Next Generation of Sustainability Leaders

Introduced by John Elkington two decades ago, the “triple bottom line” has helped shape the definition of sustainable business today. Giving equal importance to three indicators — social, environmental and economic — this approach has enabled forward-thinking corporations to measure their success in terms of environmental and social responsibility in addition to their own financial results.

Over the years, the way corporations have embraced the concept has evolved — from making charitable donations to examining the footprint of their operations, from becoming more involved in their communities to redefining their role in building a more sustainable world. One emerging trend today focuses on fostering sustainability leadership by training future corporate leaders through sustainable development programs — an approach that both embodies and extends the triple bottom line philosophy by creating a self-perpetuating sustainable business cycle.

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