Laura Asiala is the Senior Director of Business Engagement at the Council for the Great Lakes Region and founding faculty for the ‘Leading the Sustainability Transformation’ professional certificate program. Passionate about the power of business to solve-or help solve-the world's most intransigent problems, she leads the efforts to attract more participation of businesses to contribute to sustainable development, through their people and their work.
She is a former Vice President of PYXERA Global (Communications & Public Affairs) and the former Director of Communications & Citizenship for the Dow Corning Corporation. Her 35+ years of experience in international business have included roles in finance, marketing, business development, human resources, branding, communications, corporate social responsibility, and sustainable development.
Laura served on the Board of Directors for Net Impact, a network of students and professionals around the world committed to using their private-sector careers for a more just and sustainable world. She also served on the Advisory Council for the Sustainable Innovation MBA Program at the University of Vermont, which has been named one of the top ‘Green’ MBA programs in the world. She writes for The Global Engagement Forum: Online and is ranked a top influencer on social media for Corporate Social Responsibility. She is a sought-after speaker and facilitator at convenings including the U.S. Chamber of Commerce Foundation Sustainability Summit, the Net Impact Conference, and TEDx Traverse City, among others.
Laura holds a BA in economics from Alma College and a Masters in Organizational Development from Case Western Reserve University.